KFC launches new branded-merchandise store featuring Shady Rays collaboration

KFC and Shady Rays? It doesn’t get any more Bluegrass State than that.

To celebrate National Fried Chicken Day, the Louisville-based fast food giant and Simpsonville-based eyewear brand are collaborating to lay an exclusive pair of polarized sunglasses.

Each pair of the finger-lickin’ shades — ones of the best-selling Classic Black Timber variant — will come with Shady Rays’ replacement and warranty provisions and the limited-edition KFC pouch to carry them in.

The shades will highlight the Thursday debut of KFC’s KFCShop.com, a new merchandise venture with more than 20 items that will be updated with special collections and new releases. Other items released include the doubly-meaning KFC Bucket Hat, the 1991 KFC Logo Koozie and the Finger Lickin’ Good Tumbler.

Posted in News & Events.