KFC is testing a chicken nugget aimed at Gen Z

KFC is trying out a new type of chicken nugget in an effort to attract younger consumers. Starting Monday, July 18, KFC is offering Kentucky Fried Chicken Nuggets in a limited time test market. The nuggets are made with white meat and KFC’s signature 11 herbs and spices.  They come in servings of eight, 12 or 36 pieces.

A few different types of chicken, including popcorn nuggets, are alread offered. But nuggets will be a draw for the younger diner. The new nuggets have another potential advantage: They’re perfect for snacking, a trend that’s seeing a comeback as consumers adapt to hybrid work or return to the office. Nuggets can be eaten on the go.
Posted in News & Events.